Our Mission
We’re on a mission to positively transform the work experience for individuals and organizations alike. As trusted HR partners, we support businesses with expert HR services and solutions, equip leaders with best practices, and empower employees to thrive throughout their careers.
We are especially passionate about working with small to medium-sized organizations, which often lack access to the level of HR support available to larger businesses. Yet, they have just as much impact on the lives of their employees. A positive work experience doesn’t just benefit employees—it ripples outward, improving families, communities, and society as a whole.
What Makes Us Different
We pride ourselves on being approachable, creative problem-solvers who truly care about your success. Whether you need ongoing support through our memberships or one-time solutions for specific challenges, Optimize HR is here to help with expert HR consulting and customized HR services
The Optimize HR Difference
Affordable Executive-Level HR Support
Gain access to expert HR providers without the cost of hiring a full-time professional.
Specialized Expertise in Seasonal and Remote Work Challenges
We specialize in addressing seasonality challenges while also supporting year-round organizations and remote teams with unique needs.
A Holistic Approach to HR
Our solutions go beyond compliance, integrating strategy, coaching, organizational psychology, modern HR practices, and AI (where applicable) to help you build a thriving workplace.
Personalized Support for Your Business
We take the time to understand your business, team, and challenges, offering tailored HR consulting to guide you through HR decisions and workplace situations.
A Community-Driven Approach
Connect with other business leaders through our exclusive HR Community App for peer insights and collaboration.
Friendly, approachable service without the corporate jargon.
Access expert HR guidance without the expense of hiring a full-time professional.
Our Core Values
We value being down-to-earth, relatable, and approachable. HR services should not be intimidating—we want our clients to feel comfortable discussing even the most challenging HR issues.
Authenticity
People are at the heart of every workplace. Leaders and organizations have a unique opportunity to positively impact employees' lives. Our holistic HR consulting ensures business decisions are made with people in mind.
People Matter
As committed HR partners, we collaborate with organizations that share our vision for creating thriving workplaces. We work with businesses that strive to do the right thing—not just for compliance but because they genuinely care about their employees.
Partnering with Purpose
We equip leaders with the confidence and tools they need to manage their teams effectively.
Empowering Others
We build lasting relationships with our clients by being reliable, knowledgeable, and consistent. Our members can count on us for expert advice that aligns with their business goals.
Trust
We embrace innovative solutions to ensure our clients receive practical, forward-thinking HR services that drive results.
Creativity
Who We Serve
We specialize in supporting small to medium-sized businesses across industries affected by seasonality, such as tourism, hospitality, and non-profits, as well as year-round operations. Whether you’re managing a seasonal workforce, navigating HR challenges, or striving to build a thriving workplace culture, we’re here to help as your dedicated HR providers.
We assist business owners, office managers, general managers, and non-profit directors who wear multiple hats and need expert HR consulting to simplify compliance, manage employee performance, and build high-performing teams.
Common Challenges We Help Solve
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Feeling overwhelmed by compliance requirements or unsure if you’re meeting legal standards.
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Struggling to manage employee performance or address sensitive staffing issues.
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Lacking time, resources, or expertise to confidently handle HR tasks.
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Needing someone to turn to for confidential advice on HR services and workplace strategies.
No matter the challenge, we provide the tools, resources, and expert HR support needed to navigate HR confidently, so you can focus on what you do best.
Meet Tanya - Your Trusted HR Expert
Tanya is a seasoned HR consultant with over 15 years of experience in human resources, coaching, and organizational strategy. As the founder of Optimize HR LLC, Tanya delivers executive-level HR services tailored to small businesses, helping them navigate complex HR challenges with confidence and ease.
With certifications including GPHR (Global Professional in Human Resources), SPHR (Senior Professional in Human Resources), and Six Sigma Black Belt, Tanya excels at identifying root causes of workplace challenges and implementing practical, customized solutions that drive results. She makes complex HR concepts easy to understand and actionable for business leaders.
Her career spans diverse industries, including tourism, hospitality, and fully remote organizations. She has firsthand experience working in physically remote settings like Glacier Bay National Park and tourist destinations such as Martha’s Vineyard and cruise ports in Alaska. Her expertise includes high-volume seasonal recruiting, managing employee housing dynamics, navigating international hiring processes (e.g., J-1 and H-2B visas), and scaling HR operations in multi-state environments.
Some of Tanya’s notable achievements include:
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Scaling recruiting efforts in high-growth environments (40–700%) while maintaining compliance and fostering a positive workplace culture.
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Achieving multi-state HR compliance across 30+ states, minimizing risks and legal liabilities for distributed teams.
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Partnering with leadership to implement inclusive People Ops strategies that earned a Great Place to Work® Certification and recognition on Inc.’s Best Workplaces list
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Reducing staff turnover rates by 50% compared to industry competitors through effective retention strategies.
She holds a Master’s degree in Industrial and Organizational Psychology from Albizu University and additional certifications in leadership coaching, mediation, project management, and strengths-based development. Her holistic approach combines modern HR consulting with coaching and organizational psychology to create thriving workplaces where employees feel valued and engaged.
Passionate about helping small businesses succeed, Tanya founded Optimize HR to provide affordable yet impactful HR services tailored to the unique needs of small organizations, especially those facing seasonality challenges. She believes that when workplaces thrive, employees thrive too, creating a ripple effect that benefits families, communities, and beyond.
When she’s not helping clients achieve their goals, Tanya enjoys kayaking, hiking, snowshoeing, paddleboarding, or spending time with her chihuahua, Taz.
